Ten years after American McGee creeped us all out with Alice, he returns to the series where he made his name. Alice: Madness Returns has been announced by EA and Spicy Horse games, and the launch trailer is everything you’d expect.

Alice: Madness Returns takes place 10 years after the conclusion of the original game, with Alice struggling to recover from the emotional trauma of losing her entire family in a fatal fire. After spending a decade institutionalized in an insane asylum, she is finally released to the care of a psychiatrist who just may be able to help her conquer the nightmarish hallucinations that still haunt her. Alice embarks on a mission to root out the true cause of her family’s mysterious death, jumping from a gloomy and stark London to a rich and provocative Wonderland.

So there you go, your run of the mill happy-go-lucky kids game.